Southern Cross Care Website
UX Design
UI Design
Responsive Web
A brand refresh and a modernised, scalable new site.
Retirement care is a changing industry, one that is shifting it's focus to a new, savvy clientelle. SCC came to us to refresh where their brand sits in the market, and to update their strategy to appeal to a new audience who are looking at retirement and care services for the first time.
The first port of call was to modernise their branding, and in the process update their web presence to a level of polish that consumers expect. In doing so we made sure to keep the site as accessable as possible, with clear guidance throughout in order to lead users to the key information that they were looking for.